novy ayurvedha

Growing up with Ayurveda

I hail from a family, the last five generations of which have been Alternate Medicine Therapists (AMT). With my grandfather as a Homeopathic practitioner and my father with his specialisation in Ayurveda, I think this form of healing is in my genes and has probably played an integral role in helping me set up a company that manufactures Ayurveda based products.

Fugle Pharma specialises in Ayurvedic products, under the brand name NOVY. Our flagship product is a pain relieving oil prepared from freshly hand picked herbs that provide instant relief from headaches, arthritis, knee pains, common cold, headaches and backaches and also sinusitis. The idea is to have a multi-purpose solution which will reduce the frequency of visits to hospitals for common ailments. NOVY is going to be the trusted home doctor for every household in our country very soon.


We have more than 50 formulations and we are planning to bring in new products with the traditional touch of Ayurveda as we have established our presence in more than 300 outlets in Coimbatore and have extended our chain outside Coimbatore like Erode, Udumalpet, Pollachi, Palani, Salem, and Nilgiris and plan to extend in other parts of Tamil Nadu also. Today, with this hard work, NOVY is a brand to reckon with in Tamil Nadu. Fugle Pharma dreams to reach out to all over India, with the aim of providing high quality Ayurveda Medicines to everyone and at an affordable cost.

Future plans


My focus currently is on innovation and use of latest technology and modern methods to produce high quality Ayurvedic medicines and garner a pan Indian presence for my flagship product. I also hope to build a hospital which comprises all the alternative systems of medicines like Ayurveda, Siddha, Unani, Homeopathy, Yoga and Music and Aromatherapy treatment, with the combined efforts of the relevant experts in all these fields..In future, we are going to get rid of chemical-based medicines and return to ‘mother nature’ as the single source for all our medicines. This will see a greater dependency on organics. We are already growing organic fruits, vegetables and herbs.

My products & references

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I'm always looking for new and exciting opportunities. Let's connect.

356, Diwan Bahadur Road, near Pizza Hut, RS Puram West, Coimbatore, Tamil Nadu, 641002

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